Rich Emmerson

February 27, 2023

Asana will lure you in with fair pricing for "1 seat" for a 30-day trial.Once you've got all your data in the system and invested a month getting through the learning curve, they force you to have "2 seats" if you want to continue. Essentially doubling the price without justification, other than, according to their support team - "our ultimate goal is to enable teams to work together."This is a very admirable goal, though it begs the question...Why is a 1-seat trial even an option?It appears to be blatantly deceptive marketing.Would you be personally happy to sign up for a trial, import all your data, go through the learning curve for a month, and then be told the price has been doubled if you want to continue?Obviously, you cannot answer truthfully here, though I suspect like most people, you don't appreciate misleading business practices.

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